Mardi Gras Logo Official 26-1

MARDI GRASS 2026

Four Events. Three Weeks. One District.

Mardi Grass is more than a footprint — it’s a season-long series of high-energy events inside Soulard Mardi Gras, each delivering unique sponsor touchpoints.

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Mardi Grass 25

 

Schedule of Events

  • Verizon Cajun Cook-Off (Jan 31) — Culinary kickoff with 2,000+ foodies, chefs, and culture seekers.

  • Run for Your Beads 5K (Feb 7) — Thousands of runners and spectators, wellness-forward and recovery-driven.

  • Taste of Soulard (Feb 7) — 30,000–40,000 attendees, with Mardi Grass adjacent to the main check-in hub.

  • Bud Light Grand Parade Day (Feb 14) — 150,000+ revelers, 80 floats, and Mardi Grass anchoring Lafayette for the post-parade surge.

    Together, these four anchor events give sponsors multiple moments of connection — from intimate, lifestyle-focused activations to the largest single-day cannabis visibility opportunity in the country.

.Why Sponsors Choose Mardi Grass

  • Proven platform: Trusted by leading brands with a 90%+ return rate.

  • Massive audiences: Hundreds of thousands of festival-forward attendees across the series.

  • Momentum: Bigger footprint, more flexibility, and new sponsorship pathways for 2026.

  • Cultural alignment: The only cannabis District embedded in Soulard Mardi Gras.

What’s New in 2026

2026 is the most accessible Mardi Grass yet.

  • The lowest entry cost in four years

  • New à la carte and choose-your-own-adventure activations

  • Sponsorships designed to scale — from single events to season-long visibility

 

⚡ Sponsorships are limited, and momentum is building fast.


👉 View the deck to see what's available and the s
ecure your spot at Mardi Grass 2026. 

LET THE GOOD TIMES PRE-ROLL!!!